Turning Classfoto’s vision into reality

Hertfordshire-based business Classfoto approached me to film its introductory video, outlining the concept for a fresh way to capture moments traditionally taken by a school photographer. 

Working alongside the founding partners, I storyboarded the shoot with the information to hand and produced the video to tell the viewer everything they needed to know in under two minutes. It outlines Classfoto’s use of Augmented Reality (AR) to produce a group of memories instantly accessible for generations, while making a film star out of Annabelle, who expertly explains how it all works!

It was great working alongside the team at Classfoto and seeing firsthand how their idea will shakeup the school and events photography market. Classfoto is clearly a business with a mission and ambition – and I wish them all the best and look forward to working with them again soon!

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do you have a job to discuss? Call Eric ON:
07740 297 819

Why Eric?


Eric has worked in media since 2005, with works published and broadcast to international audiences of millions and has the know-how to turn concepts into reality.


Eric shoots with one of the latest mirrorless cameras and a workhorse DSLR. His ever-expanding kit includes a variety of quality lenses, microphones and lights. The kit holds equipment that most enthusiasts could only dream of.


Clients will benefit from Eric's knowledge, expertise and creative flare. Eric will work closely with clients to use the best techniques to bring creative visions to life.


There's no better way to market your service or business than with professional visual content. Eric offers value through bespoke packages to benefit your representation.

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